Sunday, March 6, 2011

Is the iPad 2 Holding Back?

An article from cnn.com takes at what the iPad 2 is lacking, and if Apple left these features out on purpose. The main features that the article says are missing from the iPad 2 are a memory boost, retina display, cloud sync, and stereo speakers. If you can remember back to last year the original iPad didn't have a camera when most people thought that the iPad 1 should of had a camera. Was apple holding back? I think they were, and they are with the new iPad. I'm sure that there are a number of features that the Apple could put on the iPad 2 that they haven't yet. I think that that is a very smart business decision. Apple is the best company around at creating a new product that is very appealing, but leaving out just enough to keep you coming back for more. They do the same thing with the iPhone's. Everyone still bought iPhones even though they didn't have video chat on them, and then when the Iphone 4 came out with Facetime it was a huge hit, and increased the popularity of the iPhone. Apple is always thinking ahead. They are always trying to figure out a way to increase the demand of their next product. They leave out certain small features to increase the demand for next year's product. Apple always seems to be ahead of everyone else in the technology world. They're always thinking ahead, and that's part of the reason why Apple is one of the most successful companies in the World.

6 comments:

  1. I think at this point Apple knows that when they put out a new product, regardless of major modification, it sells. They could continue to put out sleeker looking models with minor adjustments and they would still sell in my opinion. Its not that I think Apple is getting lazy, but it seems they are relying more and more for their logo to sell a product, rather than the outstanding new features.

    ReplyDelete
  2. Although this is a good business plan now, the competition may begin to see how they could take advantage of this. If the technology is available and Apple is withholding it, the competition may decide to release this technology, making their product appear more advanced than it really is. Customers may feel loyal to Apple, but they may want the most current product that was available. However, it seems as if all companies are acting as Apple is because it is more cost-effective to sell more products with fewer features available.

    ReplyDelete
  3. Apple is genius and plays with human nature in the way they release and market their product. They know that people always want the next best thing and they want it as quickly as possible. Apple knows based on future expectations that they will meet their quota on iPad 2 sales no matter the functions it has. They also know they will meet the quota when they release the next newer and improved iPad 2. The sad thing is that they will sell the next iPad 2 too the same people who bought the first one. Apple knows how their consumers function and they play them like a fiddle.

    ReplyDelete
  4. Apple knows that no matter what the small changes something new that they make it will sell. When the iphone first came out many people weren't sure about it so they didn't buy one. When they realized that phones were a big thing and helped more than a normal phone news had spread that Apple would come out with a newer version. People want to have the cooler, nicer thing. It doesn't matter if it has just one more feature its the fact that its the newer model and is supposedly better.

    ReplyDelete
  5. I do think Elizabeth makes a very good point. If Apple continues to hold back then competitors could steal their ideas, and put it in their technology. I do think just the fact that it's an Apple product gives them a lot of security though. When people see that Apple logo, it automatically makes Apples product the one in highest demand.

    ReplyDelete
  6. I also agree with Zach in that Apple plays their customers like a fiddle. It's very interesting how Apple always seems to know just what to do to keep their customers coming back for more. They're the masters of puting out updated versions of already established products, and having them sell well year in and year out.

    ReplyDelete